Build stronger value across the organisation.
STRATRACE helps leaders, teams, learners and organisations explore how its seven value areas connect to shape organisational outcomes.
Our Mission
"STRATRACE exists to help organisations build stronger value across culture, leadership, employee value, talent, operations, customer value and innovation, rather than through profit alone."
The CLETOCIN Framework
Seven Value Areas. One Connected Organisation.
STRATRACE maps seven interconnected value areas — each shaping the others. Culture and Leadership form the awareness foundations. Active development begins with Employee Value and flows through the system.
Awareness Foundation
Culture
The patterns of belief, behaviour and reinforcement that shape how an organisation operates and what it becomes.
Awareness Foundation
Leadership
The awareness and direction that sets the tone, models the values and guides strategic choices across the organisation.
Employee Value
How the organisation invests in, supports and develops the people who deliver its work and carry its culture.
Talent
The capability, potential and contribution of individuals — and how the organisation attracts, grows and retains them.
Operations
The systems, processes and structures through which the organisation delivers its work consistently and efficiently.
Customer Value
The quality of relationships, experiences and outcomes the organisation creates for those it serves.
Innovation
The capacity to configure new offerings and experiences — and to build the patterns that sustain growth over time. Innovation in STRATRACE flows through three dimensions:
Board Game
Image Coming Soon
The Strategic Game
Strategy You Can See, Build and Experience.
No dice. No cards. Every move is a decision.
STRATRACE is played on a shared board using numbered, colour-coded letter tiles. Players build concepts, recognise patterns and make strategic decisions across the seven value areas — turning organisational strategy into a visible, shared experience.
Shared board. Strategic choices. Visible business logic.
STRATRACE is progressing through development, testing and preparation for physical production and wider launch.
Who STRATRACE Serves
Built for those who think strategically.
Leaders
Executives and senior teams navigating strategic complexity
Teams
Groups building shared understanding and alignment
Educators
Facilitators and academics in management education
Students
Learners exploring organisational strategy experientially
Entrepreneurs
Founders building organisations with intention
Organisations
Institutions seeking deeper strategic discernment
Learning & Organisational Development
Learning That Connects the Whole Organisation.
STRATRACE is being developed for use in organisational learning, management education, experiential and reflective learning, and research. Its visual, pattern-based approach creates shared language and strategic insight across teams and institutions.
Future workshops will combine gameplay, strategic conversation and reflective debriefing — designed for leaders, educators and organisations seeking deeper alignment.
Explore Learning & DevelopmentOrganisational Learning
Building shared strategic understanding across teams and functions.
Management Education
A practical tool for business schools and leadership programmes.
Experiential Learning
Strategy made visible, discussable and memorable through play.
Research
A framework for exploring organisational patterns and alignment.
Insights
Ideas for Seeing Organisations More Clearly.
Coming
Soon
STRATRACE: Discerning and Building the Patterns That Shape Organisations
A Pattern-Based Philosophy of Transformation and Alignment
By Kola Smith
Register Your Interest"See clearly. Choose intentionally. Build patterns that last."
Thought Leadership
Why organisations become what they repeatedly reinforce
Coming Soon
Strategic Discernment
Seeing the patterns that shape organisational outcomes
Coming Soon
Alignment
Building shared strategic language across teams
Coming Soon
See the organisation more clearly.
Build stronger value intentionally.
Build the organisation. Win the strategy.